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“PLANNED GIVING MARKETING – MAKING PLANNED GIVING WORK FOR YOU”
Date: Apr 8th, 2008
Time: 7:30 am, Registration & Breakfast Buffet; 8 to 9 am, Program
RSVP By: Apr 4th, 2008
The Saturn Club, Lounge & Loggia
977 Delaware Avenue
Buffalo, NY 14209
Guest Presenter:
KATHERINE SWANK, J.D.
Consultant
Target AnalyticsT, a Blackbaud Company
Now that we know the characteristics of planned giving donors, how do we market the planned giving options to these prospects in an efficient manner? From Seminars and direct mail, to testimonials and the internet, which strategies are best suited for your type of organization? How is planned giving marketing successfully integrated with other ongoing development functions? How do we know when our efforts are successful? These questions and more are addressed and answered in this presentation.
Partners - Download presentation in PDF format.
Partners - Download presentation in PDF format.
